Overview
This programme follows the logical and practical steps of a marketing plan, making the principles of marketing theory much easier to implement after the training.
Why Should an Individual Attend?
By delivering superior value through marketing and sales activities, you will be able to create a competitive advantage.
Outcomes
On completion of this course, you will be able to:
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Ensure that learners develop the skill to achieve organisational objectives.
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Look at the analysis, planning, implementation and control of marketing programmes designed to create, build and maintain mutually beneficial exchanges with target markets.
Program Outline Who Should Attend?
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Engineers
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Architects
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Project / Construction Managers
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Quantity Surveyors
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Construction Health and Safety
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Contractors / Sub Contractors
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Executives / Senior Management
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Middle Management
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Scientists
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